Founded in 2016, Shadow is the first dedicated, multi-title esports analytics solution. Supporting Counter-Strike: Global Offensive at launch, we soon added products for League of Legends and Dota 2, and our global list of clients at the top tier of international competition continues to grow.
Every piece of data Shadow collects and every metric, tool, and visualization we build is informed not only by our direct experiences with esports team ownership, coaching, and competition, but also by insights gathered in close partnership with the championship-winning coaches, analysts, and players who use Shadow every day. While we draw inspiration from proven practices within traditional sports analytics, we’re keenly aware of what makes each esports title unique—from data collection to match preparation techniques to performance measurement. We use this wide range of perspectives to create innovative, custom solutions that contribute to the only outcome that really matters: better in-game performances.
Shadow is a product of DOJO Madness, a Berlin-based esports startup that harnesses the power of big data to build tools and services that help players and fans to understand and master their favorite esports games. We are backed by BITKRAFT, an early stage investor and company builder focussed entirely on the esports sector.
The Shadow team includes 18 staff dedicated to product design, development, testing, security, and client support. We are rooted in the DOJO Madness offices in Berlin, Germany, while some of the team dials in from other parts of Europe or North America.
Jens is the CEO and leader of Dojo Madness, and is considered a Godfather of esports. Previously, Jens founded ESL in 2000. As CEO for ten years, Jens grew the company into the world's most prestigious esports brand and, along with it, paved the way for esports to go mainstream.
Markus co-founded Delivery Hero, the Berlin-based food delivery unicorn, which saw a $1.1 billion initial public offering in 2017. Markus was also a Partner at Team Europe, co-founded the Web2Asia incubator and was an advisor at the Austrian VC firm Gamma Capital Partners.
Tim is the face of LoL statistics. He has been profiled by VICE Sports, Blitz Esports, and more, and was a featured speaker at the 2018 Sloan Sports Analytics Conference.
Brian has been building game-related digital products for over 10 years. After co-founding his own gaming company, Loki Studios, Brian went on to Yahoo where he was a driving force in creating Yahoo Esports.
Steffen has a deep competitive history in Counter-Strike, as a pro player for CKRAS and Copenhagen Wolves and an analyst for Astralis and Dignitas. Now he's using that expertise to design the future of CS:GO analytics and support Shadow's clients around the world.
Heen has a long history in professional Dota. From playing in MVP to winning TI as Liquid's coach, he is one of the most respected minds in the game.
Charlie is a highly experienced product manager, having created multi-million dollar products for major companies across the world. He is deeply involved in Dota analytics and works closely with many top teams and coaches.